— Moxie Sozo in the Press

The Healthy Food Revolution: How Nurture Life Makes Good-for-You Meals Appeal to Babies and Kids of All Ages

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In this article, Moxie Sozo explains how they used brand packaging to help re-position Nurture Life as a brand for kids of all ages.

“We’ve designed a custom font, custom illustrations, and this is now ownable for Nurture Life. Having a really distinct visual brand language, even if it bucks the trends or doesn’t seem to match where things are going, can become ownable. That’s the benefit of having high art in brand design.”