— Moxie Sozo in the Press

This can's eye candy is a luscious puppy riot

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Bootstrap brewing's Lush Puppy beer label

In this article, the creators at Bootstrap Brewing explain the origin of their award-winning IPA, Lush Puppy, and explain the importance of using an agency like Moxie Sozo to help their tasty concoction jump off the shelf.

“We said we need you to design a can that somebody’s going to want to pick it up and say, ‘What is this? I gotta try it.’”