Portfolio
Client

Pilatus Aircraft


Project

Worldwide Ad Campaign

Based in Switzerland, Pilatus is the world’s leading manufacturer of turboprop airplanes. The company’s aircraft are legendary for their high performance, versatility and rugged durability. Moxie Sozo worked with Pilatus to develop their worldwide ad campaign. The ads focused on several distinct markets, including corporations, governments and private individuals. The campaign utilized large-format, black and white photography to create a highly distinct look for the brand in a market accustomed to sameness. The ads, translated into multiple languages, have run in magazines and newspapers in North and South America, Europe and Asia.

Deliverables & Services
  • advertising
  • brand positioning
  • voice & tone
Worldwide Ad Campaign Hero Image
Pilatus Aircraft Ad Campaign
Pilatus Aircraft Ad Campaign
Pilatus Aircraft Ad Campaign
Pilatus Aircraft Ad Campaign
Pilatus Aircraft Ad Campaign
Pilatus Aircraft Ad Campaign
Pilatus Aircraft Ad Campaign
Pilatus Aircraft Ad Campaign
Pilatus Aircraft Ad Campaign
Pilatus Aircraft Ad Campaign